Absolutely stunning.
I used the design tool (which gave more customization option than all competitors) to custom design an exquisitly executed chestnut alligator strap for my gold PRX 35mm. This is the only custom company that even dares to make leather straps for the 35mm PRX. Let alone gold buckle...and two tone brushed/polished buckle to wit! I wish I could upload photos to this review site. I will do so on other forums. Oh, and customer service is outstanding. I had an issue with the strap width mm on the order form and got immediate responses in Finland (across the globe) in he middle of the night in Singapore (where the company is located). I talked to a passionate human employee who helped with every small detailed question. The strap arrived in four weeks... Two weeks ahead of schedule, during Christmas with global shipping. I am thrilled. Pro tip- go with the thinner leather as recommended, the prx 35mm is very tiny on the clasp. My strap feels plenty thick and comfortable right out of the box. Second tip for alligator fans- get the calf skin lining, it will add comfort and strength. Thank you, strap atelier! You have a new fan and customer!